There is no denying the fact that the digital landscape is competitive. Gaining the attention of the target audience will be challenging. This is why many businesses failed in establishing a strong presence online, thus, enforcing them to shut their business operations.
If you’ve opted for the Sitefinity development, then you need to think out-of-the-box to reach out to your prospects faster. Improving technical SEO is the topmost thing that you need to work to deliver a pleasant user experience and keeping your prospects engaged.
“A technical SEO involves the set of activities that aimed at optimising the performance and user experience of the website, thus, boosting traffic and conversion rate”.
Here, in this post, we’ve discussed the tips for enhancing the technical SEO of your Sitefinity website. Let’s have a look at them:
- Work on Site’s Load Time
A website that takes forever to load annoys the visitors, and compels them to switch towards the better options. Ideally, it should load within three seconds. If it is taking more than that, it will trigger the bounce rate, and impact your search engine rankings as well.
There are various speed testing tools available online that will audit the speed and list out the factors that slowing down the performance. You can take corrective measures in accordance with the displayed results.
- Prioritise Mobile Optimisation
Within the realm of mobile-centric world, it is no point of having a Sitefinity website that is not optimized for the mobile devices. Your search engine ranking and the user experience will depend on this factor. Therefore, you should never overlook this feature in your site.
Make sure to specify this thing to the Sitefinity developers while building a site from the scratch. This will make your site to adjust effortlessly to screen the size of the mobile devices.
- Simple & Relevant URLs
The URL of the website is used for making the customers understand what your products and services are. Try to maintain the relevancy while creating it.
Make sure that the URL that you choose should be easy and concise. Avoid making it too long and complex. It is a good practice for improving the SEO of your Sitefinity website.
Hire a top-rated Sitefinity development company that will take care of the technical SEO of your site to help in achieving prominence that will drive traffic and conversion rate. You should perform an extensive research online to get the list of the reliable names in this niche.
IDS Logic UK 